About our store

SASKATOON_2015_6yrs_TAG.jpgOur spacious flooring store in Saskatoon is proud to be serving our local community. Located at the corner of 33rd Street East and Quebec Avenue, we provide brand name flooring at affordable prices. We invite you to visit our large showroom which has a great selection of inventory in stock. Nothing beats good word of mouth for making a business succeed and grow. The recommendations from happy customers of End Of The Roll Saskatoon have helped us achieve a standard of respect for our clients, and has enabled us to set the bar for the flooring industry in Saskatoon.

We Know Flooring
For the sixth year in a row, End Of The Roll in Saskatoon has earned a Consumer Choice Award, and we are honoured to be chosen for a Consumer Choice Award again this year as Top Carpet and Rug store. We are also very grateful to the store's loyal customers who recognize that our staff can help with any flooring questions you have, and guide you to the products that will meet your expectations. "Our customer service doesn't end with you choosing you flooring," the Owner Rodney Mellquist says. "We will help you schedule your installation, provide product education, and choose accessories. We are also a preferred company for flood restoration and insurance jobs, and we work with some of the top home builders in Saskatoon." Rodney is also proud of the "thumbs up" rating bestowed on the store by TrustedSaskatoon.com.

StorePage_Saskatoon_Ducks.jpgMore Savings, Less Waiting Times
Our in-stock inventory is what makes End Of The Roll different. There is no waiting weeks for flooring to be delivered. Customers - whether  they're a homeowner, builder or contractor - can see what they are buying and take it home that same day. And no flooring need is too big or too small. Plus, our customers benefit from the national buying power of our franchise, which means we can pass along the savings to you. To get started online, have a browse through the room scenes in your favourite product categories. To read more about different flooring topics, take a look at our Flooring Guide.

Flooring for Every Budget
We always have a great monthly promotion, and items in store at clearance prices. To calculate your budget, give our Calculator Tool a try. For some helpful questions to consider before you buy, click here. Whether you're looking for hardwood, tile, cork, area rugs, laminate, vinyl or carpet, we'll have something that suits your needs and your budget.



  • Winner of the Consumer Choice Awards for Top Flooring Store 2015
  • Winner of the Consumer Choice Awards for Top Flooring Store 2013
  • Winner of the Consumer Choice Awards for Top Flooring Store 2014
  • Winner of the Consumer Choice Awards for Top Flooring Store 2012
  • Winner of the Consumer Choice Awards for Top Flooring Store 2011
  • Winner of the Consumer Choice Awards for Top Flooring Store 2010
  • Given the thumbs up by TrustedSaskatoon.com
  • We are a Preferred Company for Flood Restoration and Insurance Jobs.

At Your Service
End Of The Roll is locally owned and operated, and our helpful staff in Saskatoon will be happy to service all of your flooring needs. Drop by for a browse and see why we are known as Canada's Flooring Leader.

Flooring for every room in your home: kitchen, bedroom, bathroom, living room, dining room, basement, den, gym, hallways, stairs and more. Hardwood, Laminate, Luxury Vinyl Tile & Plank, Carpet, Area Rugs, Tiles, Vinyl, Cork Flooring, and more!


Charlene (Fresco Interior Design Group Inc.) on Google + writes:
"We have been very pleased with the service and product from End Of The Roll. They have sourced unique tile applications for us to accommodate numerous residential and commercial projects.  We would definitely recommend End Of The Roll!"

Thanks so much to our customers who let us know when we've done a great job.

Check out this article by Trusted Saskatoon about a Mystery Shopper who gave us a 10/10 review!

Here is a letter written to us from George & Sylvia Baynton:
We are very impressed by the excellent service your company has given us respecting the sale and installation of carpet in our home.  Your staff were very knowledgeable and helpful to us in recommending your products, and were more than patient in helping us choose an appropriate color. During the whole process, they were friendly and approachable throughout.
The installers also did a great job of the carpet and worked efficiently until the project was fully completed. They were friendly and very helpful and even did things for us that they were not required to do. They didn't leave until everything was in order and cleaned up.  Never before have we had service like this when purchasing flooring or having it installed. We commend your company on your choice of stellar personnel.
Good service and a job well done mandates a hearty thank you.
George and Sylvia Baynton

Contact Us

If you have a flooring related question, we are happy to help. Drop by the store anytime, give us a call, or fill out this online form and we will respond as promptly as possible.

Thanks and we look forward to being of service!